KEF Media is thrilled to announce the launch of KEF Entertainment, a new division dedicated to serving the entertainment industry. Building upon our extensive experience in film, television, and music, this division aims to make PR services more accessible to independent artists and creators.

For over 35 years, KEF Media has been the "go-to" firm for results-driven campaigns, delivering high-quality outcomes for some of the world's most renowned brands. Our innovative tactics and commitment to exceptional client service have propelled us from our beginnings in Chicago to becoming a global organization.

Yvonne Hanak, CEO of KEF Media, explains, "While KEF has a deep history of working with entertainment clients, we felt it was a natural move to form a dedicated division to service filmmakers, movie and recording studios, and independent creators. With the astonishing rate the media landscape has shifted in recent years, the demand for quality content and thoughtful publicity plans continues to increase."

Leading this new division are agency veterans Kyle Smith and Jurena G. Cantrell. Cantrell, VP of Entertainment, notes, "A major shift is happening in the entertainment industry, and with KEF’s expertise, films, events, music properties, and creative projects now have access to connect with wider audiences and with media on a global scale. This is the game changer that will redefine how media works creatively."

Kyle Smith, Director of KEF Entertainment, adds, "I’m excited to help lead KEF Entertainment as we connect creative projects with wider audiences. With KEF’s expertise and innovative approach, the possibilities for our entertainment clients are endless!"

At KEF Media, we are committed to delivering results that matter. With the launch of KEF Entertainment, we look forward to empowering creators and brands in the entertainment industry to achieve unparalleled media exposure and success.